Digital Coding of Rural Cultural Heritage Field Changes:Taking Shenhou Ancient Town in Yuzhou as an Example
The paper pays attention to and thinks about the characteristics,performance and dynamics of rural social culture in the changing times from the perspective of sociology,takes Shenhou,a famous historical and cultural town,as a sample of"activation",and constructs the dual-drive model of"rural culture and digital innovation"in rural construction new ways of thinking.Taking the digitization of historical and cultural heritage resources of Shenhou Porcelain as an entry point,this paper analyzes the practical effect of reshaping the new landscape of traditional cultural heritage through the digitization of cultural production and cultural communication.On how to promote the ancient architectural cultural heritage of Shenhou ancient town and the intangible cultural heritage of Jun porcelain crafts to rejuvenate in the digital age,it proposes a strategic analysis of problem breakthroughs and optimization paths.Through the exploration of the digital practice process and internal logic in multiple categories,it can be seen that cultural factors connect different groups in the village in a common project,deriving and connecting from an isolated node into a giant information network,and building a more trustworthy and close society.Connection becomes possible.In addition,digital technology protects and revitalizes rural culture,expands the space for the dissemination and transformation of cultural heritage,enables cultural memory to continue and expand,and maintains unique artistic charm.
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