Architectural projection art has injected new communication power into the shaping of modern urban cultural image,and provided a unique way of expression and communication.Urban cultural image in turn provides rich cultural resources and discourse connotation for architectural projection art.The paper focuses on the in-depth interpretation of the relationship between architectural projection art and urban cultural image,and explores how architectural projection art can be integrated with the urban spatial environment and the public's experiential needs under the background of the development of new media art,with a view to providing an innovative reference path for the shaping of contemporary urban cultural image.
关键词
建筑投影艺术/新媒体艺术/城市文化形象/城市空间环境/公众体验需求
Key words
architectural projection art/new media art/urban cultural image/urban spatial environment/public experience needs