A Study on the International Dissemination of Tibetan Medicine Culture from a Multimodal Translation Perspective
Amidst the national initiative to bolster international communication capabilities,the interna-tional outreach of Tibetan Medicine,a cornerstone of ethnic minority medical cultures,has emerged as a significant area of focus.This paper,through the lens of multimodal translation and with a spotlight on Tibetan Medicine culture,endeavors to delve into the nuanced application of diverse modalities-encom-passing the visual,auditory,tactile,and hypertextual—in the global dissemination of the medicine.The interplay between verbal and non-verbal symbols offers a fresh academic vantage point for Tibetan Medi-cine international communication efforts.By doing so,this study aims to amplify the global reach of Ti-betan Medicine and,in turn,contribute to the broader propagation of traditional Chinese medical civiliza-tion on the world stage.
multimodal translation strategiesTibetan Medicine cultureinternational communicationconstruction of meaning
万方数据
维普
