Analysis of Factors Influencing the Value of Film Copyright from the Perspective of Expectant Copyright Financing:Based on Litman Model
The mismatch between the demand for film copyright financing and the timing of copyright generation has led to film financing becoming an unavoidable challenge for the film industry.This arti-cle starts from the perspective of expected copyright financing,constructs a system of influencing fac-tors on the value of film copyright based on the three creations of the film,and selects 9 variables based on the work experience,performance level,professional strength,and traffic of the stage sub-jects.Regression analysis is conducted using the Littman model.The regression results indicate that the number of screenwriters winning awards,the previous box office of the lead actor,and the previous box office of the director have a positive impact on the copyright value of the film,while the amount of topic discussion by actors has a side effect on the film.This reflects the generally higher aesthetic re-quirements of the Chinese market for movies at present,and the era of "traffic is king" is being re-placed by "content is king".Attention should be paid to the comprehensive ability of film and television professionals and the improvement of film quality,Break away from the box office only traffic theory and return to the pursuit of the quality of the film itself.
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