Analysis of the Influencing Factors of Rural Social Entrepreneurship in Hubei Province from the Perspective of Rural Revitalization
Rural social entrepreneurs in China are playing an increasingly important role in the revital-ization of rural areas,but in the past,people's understanding of rural social entrepreneurship was lim-ited to the development of planting and aquaculture,farming and other similar activities.They believe that starting a business in rural areas is risky,limited and has little space for development,which leads to many people not wanting to start a business in rural areas.In addition,rural entrepreneurs mainly come from farmers and returnees,in the process of rural entrepreneurship will face multiple obstacles such as capital,interpersonal relations and policies,so that they have to give up entrepreneurship,which is not conducive to China's rural revitalization.Therefore,it is very important to explore the in-fluencing factors of rural social entrepreneurship.This study takes rural social entrepreneurs as the re-search object,based on existing literature and related theories,interviews multiple entrepreneurial subjects from the perspective of analyzing the entrepreneurial process of rural social entrepreneurial tal-ents,and makes qualitative text analysis of the interview content by using grounded theory.Through the analysis,it is concluded that the factors affecting rural social entrepreneurship are mainly nine as-pects,such as product,market,capital,personnel and relationship.Based on this,the author makes a specific analysis of each influencing factor,and puts forward positive countermeasures according to the analysis results.
Rural RevitalizationRural EntrepreneurshipRural EntrepreneurReturn Home to Start A Business
万方数据
维普
