Media Image Construction and Urban Marketing Strategy of He＇nan Historical and Cultural City
Media image construction is also a process closely related to urban industrial transformation and upgrading urban literacy.The construction of Henan historical and cultural cities image in addition to keep up the rhythm and pace of the times,more important is to create its own style and characteristics,to explore in depth,construct their own historical and cultural brands,make the city＇s image not only has the economic and cultural radiation force,but also contains a more profound cultural and spiritual inspiration.
urban developmentmedia imagehistorical and cultural city
NETL
NSTL
万方数据
维普
