Application of Case Teaching Method in Media Management Courses
Case teaching method adheres to the teaching goal of ability cultivation,implements the open teaching method,and focuses on cultivating students'inspiring thinking,which are highly coupled with the attributes and teaching objectives of Media Management courses.Currently,there are still many deficiencies in the application of case teaching method.It is necessary for teachers of Media Management courses to focus on the development and selection of cases,as well as the design of case teaching processes,on the basis of meeting resource guarantees,enhancing teachers'case teaching abilities,and cultivating students'awareness of self-directed learning,in order to achieve the improvement of teaching effectiveness.
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