In the field of business English education,the integration of cultural literacy is seen as the key to enhance students'cross-cultural communication abilities.However,the existing business English education system has significant shortcomings in integrating cultural literacy and teaching methods,which affects students'international business practice abilities and limits their global competitiveness.Based on this,the article aims to explore the effective integration of cultural literacy in business English education through systematic analysis and research,and propose innovative teaching strategies to improve teaching quality and international competitiveness of students.
关键词
商务英语教育/文化素养/文化差异
Key words
business English education/cultural literacy/cultural difference
维普
万方数据