首页|突破性创新与价值网络共生演化实现路径——基于海信激光电视的探索性案例研究

突破性创新与价值网络共生演化实现路径——基于海信激光电视的探索性案例研究

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突破性创新价值网络随着突破性创新的演化而动态变化,且这种网络变化具有一定的规律性.为进一步探索实现突破性创新演化与价值网络演化的动态匹配和平衡问题,采用探索性案例研究方法,以海信视像科技股份有限公司的激光电视发展历程作为研究对象,将突破性创新从技术演化角度归纳为探索研发期、知识物化期、迭代优化期 3 个时期,并从市场演化角度归纳出不同时期突破性创新价值网络的特征及演化规律,构建起突破性创新与价值网络的共生演化结构模型,进一步厘清突破性创新与价值网络的内在关系.结果发现,突破性创新的 3 个时期各有侧重,探索研发期确定突破性创新商业化技术路线,知识物化期基于技术路线完善技术架构并形成量产产品,迭代优化期则基于初代产品不断进行产品更新升级;同时,网络主体在不同的时期会发生动态变化,反过来促使企业能够及时更新调整技术方向和发展战略.因此,企业要想在动态开放的环境下实现突破性创新,要做到异业结盟、构建动态的价值网络,并适时调整价值网络上的主体及其关系,以克服突破性创新过程中的资源约束.
Realization Path of Symbiotic Evolution Between Breakthrough Innovation and Value Networks:An Exploratory Case Study on Hisense Laser TV
Breakthrough innovation value network changes dynamically with the evolution of breakthrough innovation,and this network change has a certain regularity.In order to further reveal the dynamic matching and balance between the evolution of breakthrough innovation and the change of value network,this paper takes the development history of laser TV of Hisense Video Technology Co.,Ltd.as the research object,using an exploratory case study approach,summarizes breakthrough innovation into three periods from the perspective of technology evolution:exploration and development,knowledge materialization,and iteration and optimization.Further,from the perspective of market evolution,the network characteristics and evolution rules of breakthrough innovation value network in different periods are summarized,and the symbiotic evolutionary structure model of breakthrough innovation and value network is constructed to clarify the internal relationship between breakthrough innovation and value network.It is found that the three stages of breakthrough innovation have different focuses.In the exploration and development stage,the commercialization technology route of breakthrough innovation is determined;in the knowledge materialization stage,the technology framework is improved based on the technology route and mass production products are formed;and in the iteration and optimization stage,initial products are constantly upgraded.At the same time,the main entities of the network will change dynamically in different periods,which in turn enable enterprises to update and adjust the technical direction and development strategy in time.Therefore,if enterprises want to achieve breakthrough innovation in a dynamic and open environment,they should align themselves with different industries and build a dynamic value network,and timely adjust the subject and its relationship on the value network to overcome the resource constraints in the process of breakthrough innovation.

breakthrough innovationvalue networksymbiotic evolutionlaser televisioncase studyenterprise technology innovation

吴钊阳、邵云飞

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电子科技大学经济与管理学院,四川成都 611731

电子科技大学天府协同创新中心,四川成都 610207

突破性创新 价值网络 共生演化 激光电视 案例分析 企业技术创新

国家自然科学基金项目&&四川省博士后科研项目特别资助项目

7187202772172024TB2022091

2024

科技管理研究
广东省科学学与科技管理研究会

科技管理研究

CSTPCDCHSSCD
影响因子:0.779
ISSN:1000-7695
年,卷(期):2024.44(6)
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