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中国公民获取科技信息渠道的现状及对科普供需的启示

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科技信息的传播渠道是科学普及的关键要素之一.本文基于2023 年第十三次中国公民科学素质抽样调查,描述我国公民获取科技信息渠道的现状,揭示当前互联网在公民获取科技信息渠道中的重要地位,并呈现公民使用社交平台、专门科普网站等互联网平台的变化态势.通过分析不同年龄、性别、受教育程度以及城乡公民获取科技信息渠道的差异,讨论了数字化发展趋势下科技信息的传播渠道与公民自身特征和需求之间的关系,阐明了需弥合数字鸿沟、发挥替代性渠道的补充作用、多渠道满足公民需求等观点.根据新形势、新要求,提出坚持公平普惠,发展多元化科技信息传播渠道,推进数字化智能化传播以提高效能,提升公民数字素养与技能以增强公民信息辨识能力等策略,以促进科普供需匹配,为提高数字时代的全民科学素质、建设科技强国作出贡献.
Current Status of Channels for Chinese Citizens'Access to Science and Technology Information:Implications for Science Popularization Supply and Demand
The channels through which science and technology(S&T)information are disseminated represent a key element of science popularization.Drawing on the findings of the 13th National Civic Scientific Literacy Sampling Survey in 2023,this study describes the current status of channels through which Chinese citizens access S&T information.It highlights the pivotal role of the Internet in these channels and illustrates the evolving trends in citizens'usage of online platforms,including social media and specialized science popularization websites.This paper compares and analyzes the differences in channels for accessing S&T information across various demographic groups,including age,gender,educational background,and urban-rural divides.It further examines the relationships between S&T information dissemination channels and citizens'characteristics and needs within the context of digital development.Key insights are presented,including the necessity of bridging the digital divide,leveraging the supplementary role of alternative channels,and addressing citizens'needs through diverse communication channels.In response to new circumstances and demands,this paper proposes the following strategies:developing diversified S&T information dissemination channels that prioritize fairness and inclusiveness,enhancing digital and intelligent communication channels to boost efficiency,and improving citizens'digital literacy and skills to strengthen their ability to critically assess information.These measures aim to better align science popularization supply with public demand,ultimately contributing to the enhancement of citizens'scientific literacy and the construction of a scientifically advanced nation.

scientific literacyscience and technology informationdissemination channelsinternetscience popularization needs

胡俊平、董容容、唐德龙、高宏斌

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中国科普研究所,北京 100081

科学素质 科技信息 传播渠道 互联网 科普需求

2024

科普研究
中国科普研究所

科普研究

CSTPCD北大核心
影响因子:0.673
ISSN:1673-8357
年,卷(期):2024.19(5)