Multi-sensory Design of Wine Culture Museum Based on Embodied Cognition:Taking Qingdao Beer Museum as an Example
Guided by the theory of embodied cognition,this study conducts an in-depth analysis of the multi-sensory design practices at the Qingdao Beer Museum across auditory,visual,tactile,olfactory,and gustatory dimensions.Through empirical research,the study distills multi-sensory design strategies for wine culture museums:creating contextualized spaces to achieve a strong coupling between the viewer's body and mind with the environment;thoroughly exploring the essence of wine culture to ensure that display content aligns with the audience's sensory experiences;and leveraging digital technology to facilitate the organic integration of various senses.These strategies,working in concert,impact viewers on both physiological and psychological levels,significantly enhancing the depth and breadth of their understanding and appreciation of wine culture.