Research on the Path to the International Communication of Chinese Character Culture from the Perspective of Inheritance of the Yellow River Culture—Taking Shuowenjiezi as an Example
The Yellow River culture,with its antiquity,continuity,rich connotation and typicality,has become an important part of Chinese civilization and an important business card of national and international images.Chinese characters are rooted in the Yellow River basin,and Chinese character culture is the important element of the Yellow River culture and the carrier of its inheritance and development.The inclusion of the international communication of Chinese character culture in the"going global"strategy of the Yellow River culture is helpful to strengthening cultural exchanges between China and foreign countries by telling the stories of Chinese charac-ters well and inheriting the spirit of the Yellow River.Taking Shuowenjiezi as an example,this paper explores the strategies for the translation and international communication of Chinese character culture from the perspec-tive of the inheritance of the Yellow River culture,which include the dynamic combination of domestication and foreignization translation methods,and the audience-centered and effect-oriented translation strategies.It is necessary to establish the scientific concepts of international communication,innovate and expand communica-tion ways through the online and offline integration,and strengthening the cultivation of compound talents of in-ternational communication to promote Chinese excellent traditional culture to"go global".
Yellow River cultureChinese character cultureShuowenjiezitranslationinternational communi-cation
NETL
NSTL
万方数据
