摘要
20世纪40年代以来,屈原形象分别在话剧、电影、电视剧中呈现出勇士、君子、诗人等多样化面貌.这些有显著差异的屈原影像,反映出不同时期创作者和社会文化心理的脉动.在21世纪数字媒体时代下,屈原形象的再塑工作可从媒介技术赋权、媒介议题联结、媒介话语回归3条路径入手,从而更加突出屈原形象在助力文化创意产业发展、弘扬传统文化精神、唤起受众社会意识再思考诸方面的作用.
Abstract
Since the 1940s,Qu Yuan's image has presented as warriors,gentlemen and poets in dramas,films and TV dramas.These images of Qu Yuan with significant differences reflect the pulse of creators and socio-cultural psychology in different periods.In the era of digital media in the 21st century,the reshaping of Qu Yuan's image can start from media technology empowerment,media issue connection and media discourse regression,so as to further play the positive role of Qu Yuan's image in helping the development of cultural and creative indus-tries,promoting the spirit of traditional culture,and arousing the audience's social consciousness.
维普
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