Research on the Current Situation and Countermeasures of New Media Serving Agriculture,Rural Areas and Farmers from the Perspective of Rural Revitalization
Under the background of"digital village construction",the continuous progress of Internet technology provides a more convenient way for farmers to contact new media.From the perspective of rural revitalization,it is faced with the dilemma of the lack of authority of agricultural new media content,the retention of rural new media users'information cocoons,and the rel-ative lack of media literacy of farmer audiences.Based on this,the countermeasures of"three-in-one"to maintain the authority of agricultural new media content,break the information cocoons retention of rural new media users,and take multiple measures to improve the media literacy of farmer audiences are put forward,which further improves the level of new media serving"agricul-ture,rural areas and farmers",provides strong support for the comprehensive implementation of the rural revitalization strategy,and promotes the smooth realization of Chinese modernization of agriculture and rural areas.
rural revitalizationnew mediadigital villageagricultural and rural modernization
NETL
NSTL
万方数据
