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网络"圈层化"大学生思想政治教育话语建设的挑战及应对

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大学生作为网络的"原住民",在信息时代背景下基于相近的兴趣爱好和价值认知聚集在相对封闭独立的网络圈层.网络圈层成为大学生学习生活的"栖息地",也一定程度上给思想政治教育话语建设带来挑战.为此,要通过打造"圈内人"形象、提供内容多元供给、创新话语表达形态等策略,以掌握话语主动权、提升话语生命力、增强话语感染力,使大学生思想政治教育话语真正实现主流价值.
Challenges and Countermeasures of the Discourse Construction of Ideological and Political Education for Network Circle-Stratification Students of Colleges and Universities
As the"aborigines"of the network,students of colleges and universities gather in a relatively closed and inde-pendent network circle based on similar hobbies and value cognition in the context of the information age.The network circle has become the"habitat"of learning and life of students of colleges and universities,and it also brings challenges to the discourse construction of ideological and political education to a certain extent.Therefore,it is necessary to grasp the initiative of discourse,enhance the vitality of discourse,strengthen the appeal of discourse,and make the discourse of ideological and political educa-tion of students of colleges and universities truly realize the mainstream value by creating the image of"insiders",providing multi-ple supply of content,and innovating the expression form of discourse.

network"circle-stratification"ideological and political educationdiscourse construction

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桂林电子科技大学,广西 桂林 541004

网络"圈层化" 思想政治教育 话语建设

2025

辽宁农业职业技术学院学报
辽宁农业职业技术学院

辽宁农业职业技术学院学报

影响因子:0.25
ISSN:1671-0517
年,卷(期):2025.27(1)