Design of Zunyi Red Cultural and Creative Products Based on Regional Red Culture
In the context of rural revitalization strategy,this paper analyzes the design ideas of Zunyi's red cultural and creative products,and explores the organic combination mode of regional culture and red culture.Developing local red cultural and creative products has positive significance in promoting rural industrial culture and inheriting red culture.In view of the existing problems of cultural and creative products in Zunyi,with the rural revitalization strategy as the premise,regional culture and red culture as the core,and from the design thinking,symbolic elements,experience methods and other aspects of innovation,Zunyi red cultural and creative products and packaging design,make it a bridge between historical culture and product context,and explore the Pathogen transmission of Zunyi regional red culture that meets the opportunity of the times,seeking the active inheritance of red genes in the context of rural revitalization.
regional cultureRed culturecultural and creative designpackaging design
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