Research on Packaging Teaching Innovation Based on The Cultural Characteristics of The Wuhan Region—Taking the Workshop Teaching Format as An Example
Based on the regional cultural characteristics of Wuhan,this paper takes the teaching form of workshop as an example to discuss the innovative methods in packaging design teaching.Through this teaching method,students are brought into the practical design environment,which not only enhances their teamwork and creative thinking ability,but also enables them to have a deep understanding of Wuhan regional culture.Integrating the characteristics of Wuhan regional culture into the packaging design to create a unique and distinct brand image is not only conducive to the professional growth and development of students,but also provides strong support for brand innovation and promotion in Wuhan.This paper aims to provide new ideas and methods for packaging design teaching,promote the inheritance and innovation of regional culture,and promote the development of packaging industry.
Wuhanregional culturepackaging teachingworkshopteaching format