基于功能维度的乡村农副产品包装设计研究
Research on Packaging Design of Rural Agricultural and Sideline Products Based on Functional Dimension
姚鑫 1董钰 1张晓泽1
作者信息
- 1. 湖南工业大学,湖南 株洲 412007
- 折叠
摘要
随着乡村振兴战略的实施,国家大力扶持农业产业.本文以设计心理学的概念为切入点,对农副产品的包装设计进行提质,对目前市场上农副产品包装设计存在的一系列弱功能性设计问题进行剖析,并结合设计心理学对农副产品包装设计提出创新性策略,以适应人们对美好生活的向往,为乡村振兴战略助力.
Abstract
With the implementation of the rural revitalization strategy,the state vigorously supports the agricultural industry.This paper takes the concept of design psychology as the starting point,improves the packaging design of agricultural and sideline products,analyzes a series of weak functional design problems existing in the packaging design of agricultural and sideline products in the market at present,and proposes innovative strategies for packaging design of agricultural and sideline products in combination with design psychology,so as to adapt to people's yearning for a better life and help the rural revitalization strategy.
关键词
包装设计/乡村农副产品/设计心理学Key words
packaging design/rural agricultural and sideline products/design psychology引用本文复制引用
出版年
2024
NETL
NSTL
万方数据