Research on The Revitalization Path of Rural Industry Empowered by Interactive Packaging
This paper discusses the role and potential impact of interactive packaging in promoting the added value of agricultural products,product sales,brand promotion and cultural inheritance in the revitalization of rural industry.It provides a new display platform and marketing opportunity for rural industry with a unique interactive and digital display method.But interactive packaging entertainment,games,experience and many other advantages also need to reflect,the design can not only stand in the market and commercial marketing level,but also shoulder the responsibility of value guidance,cultural inheritance and aesthetic orientation,so for the characteristics of different user groups,The interactive packaging of agricultural products should also focus on integrating Chinese traditional agricultural culture,farming civilization,and folk customs into it,so as to highlight national and regional characteristics,enhance the hidden value of interactive experience,promote cultural revitalization while promoting the revitalization of rural industry,and promote the innovative development of urban and rural integration.
interactive packaging technologyindustrial revitalizationagricultural productsuser group