Summary of Digital Construction in Book and Journal Printing Enterprises
With the advent of the digital economy era,the traditional printing industry is gradually declining,and the old industry thinking cannot create more economic value.The digital construction of printing enterprises conforms to the development of The Times and gradually expands.Through digital construction,printing companies can improve production efficiency,optimize operations and management,innovate services and business models,meet customer needs,enhance competitiveness,and achieve sustainable development.This paper analyzes the current situation and dilemma of digital construction of printing enterprises,sorts out the practical application and specific construction methods of enterprise data,and puts forward the necessity of digital construction of printing enterprises to promote the digital process.