Research on Visual Communication of Illustration Art in Product Packaging Design
In the current market,product packaging design is a crucial link,because it can influence the purchase intention of consumers.As a kind of image expression,illustration art is more and more applied in product packaging design,but its visual communication in product packaging design is relatively less studied.This study deeply explores the visual communication principle and application effect of illustration art in product packaging design,and verifies its influence through experimental research and case analysis,with a view to providing useful references for product packaging design from both theoretical and practical aspects.
NETL
NSTL
万方数据
