民俗美术元素在农产品包装中的应用研究——以夷陵版画和秀洲农民画为例
Research on the Application of Folk Art Elements in the Packaging of Agricultural Products--Taking Yiling prints and Xiuzhou Peasant Paintings as Examples
李大伟 1贾汝婕2
作者信息
- 1. 巴楚艺术发展研究中心,湖北 宜昌 443000;嘉兴大学,浙江 嘉兴 314000
- 2. 同济大学浙江学院,浙江 嘉兴 314000
- 折叠
摘要
本文以民俗美术为切入点,基于"民艺赋农品"的主旨,将民俗美术通过不同维度的演绎方法赋能于农产品包装,以夷陵版画和秀洲农民画为例,通过不同的演绎思路制定出应用策略,力求构建独特的农产品包装美学.
Abstract
Taking folk art as the starting point,this paper puts forward the theme of"folk art for agricultural products",and empowers folk art to package agricultural products through different deductive methods.Taking Yiling prints and Xiuzhou peasant paintings as examples,this paper develops application strategies through different deductive ideas,and strives to build unique packaging aesthetics of agricultural products.
关键词
民俗美术/农产品包装/夷陵版画/秀洲农民画Key words
folk art/agricultural products packaging/Yiling prints/Xiuzhou farmer painting引用本文复制引用
基金项目
湖北省高等学校人文社会科学重点研究基地开放基金(022-BCYS-06)
出版年
2024
NETL
NSTL
万方数据