Application of the Aesthetic Art of Longquan Celadon of Song and Yuan Dynasties in The Design of Liquor Packaging
Objective Longquan Kiln wine ware is a special carrier of traditional liquor and wine culture.Introducing the artistic characteristics and cultural value of Longquan celadon into modern packaging design is helpful to the cultural inheritance and technical development of Longquan celadon.Methods The design of Longquan celadon was studied and the pattern was extracted,which was transformed into the visual elements of packaging design,so as to provide diversified design language for contemporary wine packaging.Results Focusing on the cultural deconstruction and connotation expression of Longquan celadon in Song and Yuan dynasties,it provides new creative ideas and feasible design schemes for celadon culture-enabling packaging design.Conclusion The combination of Longquan kiln art and wine packaging can not only provide a useful reference for the contemporary wine packaging design,but also provide a new path for the survival of the roots of Longquan celadon culture and the activation of techniques.
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