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乡村振兴背景下博里农民画元素融入农产品包装设计探究

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党的二十大报告中提出全面推进乡村振兴.我国作为农业大国,本地农产业发展应利用地域文化资源,实现农产品产业化、商品化和品牌化,让丰富的农产品打破区域的限制走向世界.本文在乡村振兴背景下,分析当下农产品包装存在的问题与不足,并对博里农民画图形元素融入农产品包装设计进行探究.
Research on the Integration of Bori Farmer Painting Elements into the Packaging Design of Agricultural Products Under the Background of Rural Revitalization
In the report of the 20th National Congress of the Communist Party of China,it was proposed to comprehensively promote rural revitalization.As a big agricultural country,the development of local agricultural industry should make use of regional cultural resources to realize the industrialization,commercialization and branding of agricultural products,so that rich agricultural products can break the regional restrictions and go to the world.Under the background of rural revitalization,this paper analyzes the existing problems and shortcomings of the current agricultural product packaging,and probes into the integration of graphic elements of Bori farmers'paintings into the packaging design of agricultural products.

rural revitalizationBori farmers'paintingspackaging for agricultural productspackaging design

吴昕霓

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湖南工业大学包装设计艺术学院,湖南 株洲 412000

乡村振兴 博里农民画 农产品包装 包装设计

2024

绿色包装

绿色包装

ISSN:
年,卷(期):2024.(7)