首页|辽宁红色文旅资源的数字化创意转化与传播研究

辽宁红色文旅资源的数字化创意转化与传播研究

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在新时代东北振兴背景下,辽宁提出以构建"六地"为核心的红色文旅发展目标,部分红色文旅资源已获一定程度开发利用,但仍存在问题掣肘其深入发展与有效传播.本文先对辽宁红色文旅资源发展的现存问题与困境进行分析,经研究显示红色文旅资源发展应以数字红色文旅为依托,朝着多元创新智能化、高品质化、跨区域国际化、多领域全方位化四个层面拓展,旨在为辽宁红色文旅资源之长期可持续发展提供具价值之参考依据,为新时代辽宁之全面振兴注入文化动能并提升社会影响力.
Research on Digital Creative Transformation and Dissemination of Liaoning Red Cultural Tourism Resources
In the context of the revitalization of Northeast China in the new era,Liaoning has put forward the development goal of red cultural tourism with the construction of"six places"as the core.Some red cultural tourism resources have been developed and utilized to a certain extent,but there are still problems hindering its in-depth development and effective dissemination.This paper first analyzes the existing problems and difficulties in the development of Liaoning red cultural tourism resources,and the research shows that the development of red cultural tourism resources should be based on digital red cultural tourism,and expand towards four levels of multiple innovation and intelligence,high-quality,cross-regional internationalization,and multi-field all-round development,aiming to provide valuable reference for the long-term sustainable development of Liaoning red cultural tourism resources.To inject cultural momentum and enhance social influence into the comprehensive revitalization of Liaoning in the new era.

red cultural resourcesred tourismdigital transformationculturetravel

夏强、潘艳飞

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鲁迅美术学院,辽宁 沈阳 110004

东北大学,辽宁 沈阳 110819

红色文化资源 红色旅游 数字化转型 文化 旅游

省社科联2024年度辽宁省经济社会发展研究项目

2024lslybkt-111

2024

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绿色包装

ISSN:
年,卷(期):2024.(7)