The Influence of Traditional Cultural Symbols on the Aesthetics of Modern Packaging Design
In the context of economic globalization,packaging design is not only the carrier of commodity information,but also an important way of cultural inheritance and innovation.As the essence of national culture,traditional cultural symbols are applied in modern packaging design,which can not only enhance the aesthetic value of goods,but also enhance the cultural identity of consumers.However,how to combine traditional cultural symbols with modern packaging design aesthetics,to achieve the harmonious unity of tradition and modernity,is a topic worthy of in-depth discussion.This paper starts from the definition and characteristics of traditional cultural symbols,analyzes the application path of traditional cultural symbols in modern packaging design,and puts forward innovative application ways of traditional cultural symbols in modern packaging design,in order to improve the design aesthetic of modern packaging.
traditional cultural symbolsmodern packaging designdesign aestheticsinnovative application