Design and Application of Shanwei Intangible Cultural Heritage Elements in Packaging of Agricultural Products under the Background of Rural Revitalization Strategy
After the implementation of the rural revitalization strategy,the rural construction of Shanwei City in Guangdong Province has made a great breakthrough,and the environment,culture,material and other aspects of coordinated development.In the process of opening up the path of rural development,priority can be given to the integration of local traditional cultural elements and local characteristic product packaging design innovation,the use of packaging design to build a new brand image of the countryside and its agricultural products,in order to publicize and promote the characteristic results of rural revitalization.
intangible heritage elementspackaging of agricultural productsvisual designShanwei CityRural revitalization strategy