Design Research and Practice of Wenzhou Tourism Cultural and Creative Products from the Perspective of Spatial Production Theory
The purpose of this study is to design tourism products that fit the regional characteristics of Wenzhou,meet the market demand of Wenzhou tourism cultural and creative products,and inherit the historical context of Wenzhou.Based on the current situation of Wenzhou's tourism culture and creation,this paper analyzes the material culture in Wenzhou's tourism space from the perspective of spatial production theory,extracts the natural and cultural landscapes and landmark buildings in the material culture,summarizes the representative visual elements in scenic spots by simplifying method,and carries out the appearance modeling and functional design of cultural and creation products from three aspects:"expressive by form","elegant"and"cultural inheritance".The results of the design model of Wenzhou tourism cultural and creative products and tourism cultural and creative products based on the theory of spatial production are obtained,hoping that the design and design model can provide reference for the design of tourism cultural and creative products.
spatial production theorycultural and tourist integrationtourism cultural and creativeWenzhousimplified methodpackage design
NETL
NSTL
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