A Study on the Image Narrative of Shadow Puppet Art in Packaging Design
Packaging design should be people-oriented,and humanization should be fully reflected in the design.Image narrative is a means of information transmission in visual communication design,which can promote the formation of a mutual communication relationship between packaging design and people,so that the audience can get a good emotional experience from visual cognition to psychological perception.The essence and performance of the image narrative of shadow play art in packaging design not only reshapes the important role of"sensory experience"in packaging design,but also promotes the unity of humanity and technology in packaging design,and realizes the greater contemporary value of packaging design.