Innovative Application of Chinese Painting Elements in Modern Product Packaging Design
With the rapid development of society and the diversification of consumer demand,the role of product packaging design in market competition has become increasingly prominent.As the key factor of market competition,modern product packaging design has been paid more and more attention by enterprises and designers.As a treasure of Chinese culture,Chinese painting has become a source of inspiration for modern packaging design due to its unique artistic charm and profound cultural connotation.Landscape,flowers,birds,characters and other elements contain profound artistic conception and philosophy,providing rich materials and inspiration for modern design.This paper mainly expounds the innovative application of Chinese painting elements in modern product packaging design,which helps to create more distinctive and valuable products,and can inject new vitality into today's commodity market.
modern productspackaging designelements of Chinese painting