首页|服务湖湘农产品包装艺术设计人才培养模式研究

服务湖湘农产品包装艺术设计人才培养模式研究

Research on Training Mode of Talents for Packaging Art Design of Agricultural Products in Hunan Province

扫码查看
目的 响应乡村振兴号召,抓住农产品发展机遇,推进新兴农业品牌建设.方法 采用文献资料法等,对各类农产品品牌的产品包装艺术进行分析.以此为基础,研究服务湖湘农产品包装升级的包装艺术设计人才培养相关内容.结果 发现各类农产品品牌在创新期间,产品包装艺术设计经验较少,出现了包装简单粗糙、缺乏地域特色等问题,导致最后农产品的销量不佳.结论 高职院校应加强现代化包装设计人才培养力度,进一步为市场输送高质量人才,推动相关行业深入改革.
To respond to the call of rural revitalization,seize the development opportunity of agricultural products,and promote the construction of emerging agricultural brands.The packaging art of various agricultural products brands was analyzed by the method of literature.Based on this,the paper studies the training of packaging art design talents for the upgrading of Huxiang agricultural products packaging.The results show that during the innovation period of various agricultural products brands,the experience of product packaging art design is less,and problems such as simple and rough packaging and lack of regional characteristics appear,leading to poor sales of agricultural products.Higher vocational colleges should strengthen the training of modern packaging design talents,further transport high-quality talents for the market,and promote the in-depth reform of related industries.

Hunan agricultural productsoptimization and upgradingpackaging art designtalent training mode

黄璜

展开 >

湖南工艺美术职业学院,湖南 益阳 413000

湖湘农产品 优化升级 包装艺术设计 人才培养模式

2024

绿色包装

绿色包装

ISSN:
年,卷(期):2024.(11)