Research on Chinese Characteristic Packaging Design Concept in the New Era under the Background of Traditional Chinese Medicine Culture
Under the background of building a strong socialist culture,this paper discusses how to construct a new era Chinese characteristic packaging design concept with the background of traditional Chinese medicine culture.First of all,the paper introduces the major arrangements of the Party and the state in cultural construction,and emphasizes the important position of traditional Chinese medicine culture in the construction of socialist cultural power;Excavating the spiritual connotation and times value of traditional Chinese medicine culture,analyzing the original sin of packaging design and its impact on environment and society in its whole life cycle;Centering on social value,ecological resources,humanistic care and dialectical methodology,the guiding role and significance of traditional Chinese medicine culture on the design concept and practice of Chinese characteristics packaging in the new era were discussed.
traditional chinese medicine culturepackaging design conceptcultural confidencecultural power