Innovation and Development of Brand Image Design under the Background of Rural Revitalization
As an important strategy at the national level,the rural revitalization strategy aims to promote the all-round development of rural economy,culture and society.As an important means of modern marketing,brand image design plays an indispensable role in the background of rural revitalization.This paper aims to explore how to promote the upgrading and transformation of rural industry and enhance the overall competitiveness of rural economy through the innovation and development of brand image design.This paper expounds the significance of rural revitalization and its influence on local economic development and brand building.The challenges and innovative approaches of brand image and packaging design under the background of rural revitalization are analyzed.The methods and strategies of combining brand image and packaging design with rural industry are illustrated with concrete examples,in order to provide useful reference for rural revitalization in China.
万方数据
维普
