Research on the Application of New Quality Productivity in Packaging Design from the Perspective of Digital Media Art
In today's digital era,packaging design is not only a medium to protect products and convey information,but also an important bridge between brands and consumers.The vigorous development of digital media art has given packaging design a new form of expression and interactive experience,from visual effects to user interaction,has been unprecedented expansion.The performance of this new quality productivity has triggered a profound change in the concept and method of packaging design.This paper aims to discuss the application of new quality productivity in packaging design under digital media art,in order to provide reference for relevant personnel.
digital media artnew quality productive forcespackaging designapplied research