Research on Packaging Personalized User Experience Design under AICG Background
This paper aims to explore the application potential and realization path of AIGC technology in packaging design personalized user experience,summarize its definition,characteristics and status quo,and focus on its potential in improving user engagement,meeting personalized needs and enhancing emotional resonance.Using theoretical analysis and case study,we illustrate the packaging design process based on AIGC,showing the whole process from text generation to creative concept visualization.AIGC technology has brought significant changes to packaging design,and although it still faces challenges,it is expected to better meet the diverse needs of the market and users through continuous optimization.AIGC technology has broad application prospects in packaging personalized user experience design.