首页|AICG背景下包装个性化用户体验设计研究

AICG背景下包装个性化用户体验设计研究

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本文旨在探究AIGC技术在包装设计个性化用户体验方面的应用潜力与实现路径,概述其定义、特点及现状,重点讨论其在提升用户参与度、满足个性化需求及增强情感共鸣方面的潜力.使用理论分析法与案例研究法,通过阐述基于AIGC的包装设计流程,展示从文本生成到创意概念可视化的全过程.AIGC技术为包装设计带来了显著变革,尽管仍面临挑战,但通过不断优化,有望更好地满足市场和用户的多样化需求,在包装个性化用户体验设计中具有广阔的应用前景.
Research on Packaging Personalized User Experience Design under AICG Background
This paper aims to explore the application potential and realization path of AIGC technology in packaging design personalized user experience,summarize its definition,characteristics and status quo,and focus on its potential in improving user engagement,meeting personalized needs and enhancing emotional resonance.Using theoretical analysis and case study,we illustrate the packaging design process based on AIGC,showing the whole process from text generation to creative concept visualization.AIGC technology has brought significant changes to packaging design,and although it still faces challenges,it is expected to better meet the diverse needs of the market and users through continuous optimization.AIGC technology has broad application prospects in packaging personalized user experience design.

AIGCpackaging designemotional designdesign workflow

巩笑非

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广东机电职业技术学院,广东 广州 510515

AIGC 包装设计 情感化设计 设计工作流

2024

绿色包装

绿色包装

ISSN:
年,卷(期):2024.(12)