Research on the Application of Illustration Art in Product Packaging Design
In recent years,with the continuous improvement of people's aesthetic awareness,the public's aesthetic requirements for product packaging are becoming higher and higher.The integration of illustration art into product packaging design,on the one hand,is conducive to improving the artistry,culture and uniqueness of the packaging,on the other hand,it is also conducive to enhancing the brand competitiveness of the product,and more and more of the public's favor and emotional resonance.Through literature reading,this paper summarizes the importance of illustration in product packaging design by means of questionnaire survey and interview.This paper puts forward the application principle of illustration in product packaging design and the application strategy of illustration art in product packaging design.
万方数据
维普
