This study aims to explore the application strategies of the visual symbols and cultural connotations of the She ethnic group's Phoenix costume in the design of cultural and creative products.Through methods such as literature,field investigation,and case analysis,it discusses the inspiration of its totem symbols,color systems,and spiritual connotations on contemporary design.This study finds that the unique aesthetic elements of the She ethnic group's Phoenix costume can effectively enhance the cultural value and market attractiveness of cultural and creative products and have extensive application potential.This study proposes innovative design ideas that meet market demands and provides a new perspective for in-depth exploration of the integration path of ethnic culture and modern design.
关键词
畲族凤凰装/文创产品设计/美学应用/文化传承
Key words
She ethnic Phoenix costume/cultural and creative product design/aesthetic application/cultural inheritance