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山西非遗文化元素在包装设计中创新应用研究

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本研究旨在挖掘山西非遗文化的深厚内涵,通过包装设计这一载体,实现传统文化的现代传承与创新.研究方法包括文献梳理与案例分析,重点研究了山西非遗元素在包装设计中的应用.结果显示,将非遗元素融入包装设计,不仅能丰富产品的文化内涵,还能提升商品的市场竞争力.将山西非遗文化元素融入包装设计,可为现代产品开发提供新的设计思路,有助于扩大非遗文化的影响力,实现传统文化的活态传承与创新发展.
Research on Innovative Application of Shanxi Intangible Cultural Elements in Packaging Design
This study aims to explore the profound connotation of Shanxi intangible cultural heritage,and realize the modern inheritance and innovation of traditional culture through the carrier of packaging design.The research methods include literature review and case analysis,focusing on the application of Shanxi intangible cultural heritage elements in packaging design.The results show that integrating intangible cultural heritage elements into packaging design can not only enrich the cultural connotation of products,but also enhance the market competitiveness of products.The integration of Shanxi intangible cultural elements into packaging design can provide a new design idea for modern product development,help expand the influence of intangible cultural heritage,and realize the dynamic inheritance and innovative development of traditional culture.

Shanxiintangible cultural heritagepackaging designinnovate

刘金兰

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山西工程科技职业大学建筑设计学院,山西 晋中 030619

山西 非遗文化 包装设计 创新

2024

绿色包装

绿色包装

ISSN:
年,卷(期):2024.(12)