浅析贵州酱香型白酒产业发展现状与规范化路径
Analysis on the Development Status and Standardization Path of Maotai Flavor Baijiu Industry in Guizhou
张明赞1
作者信息
- 1. 贵州工业职业技术学院,贵州 贵阳 550025
- 折叠
摘要
随着产业的快速发展,贵州酱香型白酒产业面临一系列挑战,如产能与市场需求不匹配、激烈的市场竞争以及品牌建设滞后.为了推动白酒产业的规范化发展,本文深入分析了贵州酱香型白酒产业的现状,并提出了相应的规范化发展路径,旨在推动贵州酱香型白酒产业实现持续、健康、规范化的发展.
Abstract
With the rapid development of the industry,the Maotai flavor Baijiu industry in Guizhou is facing a series of challenges,such as the mismatch between production capacity and market demand,fierce market competition,and lagging brand construction.In order to promote the standardized development of the Baijiu industry,this paper deeply analyzes the current situation of the Maotai flavor Baijiu industry in Guizhou,and proposes the corresponding standardized development path,aiming to promote the sustainable,healthy and standardized development of the Maotai flavor Baijiu industry in Guizhou.
关键词
贵州酱香型白酒产业/发展现状/规范化路径/品牌建设Key words
Maotai flavor Baijiu industry in Guizhou/development status/standardized path/brand building引用本文复制引用
基金项目
贵州省高等学校人文社会科学研究项目(2023GZGXRW069)
出版年
2024
NETL
NSTL
万方数据