This paper analyzes and evaluates the market demand,product design,marketing strategy and social and economic benefits for the development of prepared dishes for the elderly in Zhejiang Province.By deeply exploring the specific needs of the elderly group,a series of strategies are put forward to meet the needs of food safety and nutrition convenience of this group.The analysis shows that the development of such products can significantly improve the quality of life of the elderly group,and have a positive impact on regional economic development and related industrial chain activities.
关键词
老龄化/浙江/老年人群预制菜品
Key words
aging/Zhejiang province/prepared dishes for the elderly
维普
万方数据