摘要
湿地是宝贵的生态及旅游资源,发展湿地生态旅游有利于旅游市场的开拓,是未来旅游业新的增长点.以百度指数、Google Trends、巨量算数、热浪算数为数据基础,运用指数分析、空间可视化表达、皮尔逊相关系数法等方法分析中国湿地旅游网络关注度.结果表明:2013-2022年中国湿地旅游网络关注度年际变化总体呈下降趋势,月际变化呈"双峰式"趋势,季节性强度指数较强.中国湿地旅游网络关注度在空间上差异明显,网络关注度排序为:东部＞中部＞西部,且地理集中指数为30,相对集中.中国湿地旅游网络关注度的影响因素依影响强弱水平排序为经济水平、网络普及度、湿地旅游发展水平、文化水平和自然气候.
Abstract
Wetlands are valuable ecological and tourism resources,and the development of wetland ecotourism is conducive to the development of the tourism market and is a new growth point for tourism in the future.Based on Baidu index,Google trends,Big quantity arithmetic and Heat wave arithmetic,this paper uses exponential analysis,spatial visual expression,Pearson correlation coefficient and other methods to analyze the internet attention to China's wetland tourism.The results showed that:the internet attention to China's wetland tourism generally shows a downward trend in annual variation from 2013 to 2022,and displays a"bimodal"pattern of monthly variation,and the seasonal intensity index is strong;there are obvious spatial differences in the internet attention to wetland tourism in China,and the attention is in an order of eastern region＞central region＞western region,and the geographical concentration index is 30,which is relatively concentrated;the influencing factors and their level of impacts from high to low are economic level,network popularity,wetland tourism development level,cultural level,and natural climate.
基金项目
陕西省社科智库项目(2023ZD1054)
宝鸡文理学院重点科研计划项目(ZK2017044)
维普
万方数据