Evaluation of Shuttle Bus Service Quality Based on Rail Station——Taking Nanan District of Chongqing as an Example
The vigorous construction of urban rail transit makes residents'travel more convenient,and connecting pub-lic transportation can effectively achieve the purpose of transferring between urban residents'public transportation and the rail.The quality of public transportation services is related to the quality of passenger travel,reflecting the o-verall level of urban road transportation development.Taking the 324 and 3103 shuttle buses at Tongyuanju station of Nanan District Rail Transit in Chongqing as the research object.Starting from the passenger perception service,a line service quality evaluation index system consisting of four criteria layers,namely,convenience,reliability,comfort and civilization,is constructed.Based on the survey questionnaire results,in order to explore the basic attributes of pas-sengers,entropy weight method is used to determine the weight of main indicators,objectively assign values so as to reduce subjective impact,introduce fuzzy decision-making method to obtain passenger satisfaction,and weighted SERVQUAL model is used to calculate the score of passenger service quality.The comprehensive evaluation and analysis of the two methods make it more comprehensive and accurate,and then the difference between the two lines is compared and analyzed.The re-sults indicate that passengers particularly value the comfort of connecting public transportation,and the overall service quali-ty evaluation of Line 3103 is better than that of Line 324.Finally,suggestions and countermeasures are proposed from vari-ous perspectives,providing scientific basis for urban public transportation managers and planners.
shuttle busservice qualityentropy weight methodfuzzy decision methodSERVQUAL model
NETL
NSTL
万方数据
