This paper aims to explore college students'intention to use generative artificial intelligence.Based on an integrated framework of the Technology Acceptance Model(TAM)and the Task-Technology Fit Model(TTF),this paper collected data through a questionnaire survey and conducted statistical analysis using SPSS 26.0 and AMOS 24.0 software.The results indicate that task characteristics and technology characteristics have a positive impact on task-technology fit.Task-technology fit further positively influences users'perceived ease of use,perceived usefulness,and continuous usage intention.Perceived ease of use positively affects perceived usefulness.Both perceived ease of use and perceived usefulness have a positive effect on continuous usage intention.Additionally,perceived ease of use and perceived usefulness play mediating roles between task-technology fit and continuous usage intention.
关键词
技术接受模型/任务技术适配模型/生成式人工智能/大学生
Key words
Technology Acceptance Model(TAM)/Task-Technology Fit Model(TTF)/generative artificial intelligence/college students
维普
万方数据