数字化时代留学生汉语课程的文化传播策略研究
Research on the Cultural Communication Strategy of Chinese Course for International Students in the Digital Era
马敏1
作者信息
- 1. 南昌航空大学国际教育学院,南昌 330063
- 折叠
摘要
来华留学生汉语课程具有语言教学和文化传播的双重功能,是讲好中国故事的重要平台.留学生汉语课程中的文化推广工作在传播主体、传播内容和传播媒介层面遇到了一系列问题,数字化时代的到来为中国文化的对外传播带来新的机遇与挑战,因此应该努力提高汉语教师数字素养和传播能力,并利用数字技术提升传播内容的生产速度和质量,构建开放、互动、可持续的传播渠道,通过汉语课程为留学生提供一个真实场景和数字网络深度融合的文化学习环境,推动中国文化传播的数字化转型,以达到更好的传播效果.
Abstract
The Chinese course for international students in China has the dual functions of language teaching and cultural communication,and is an important platform for telling Chinese stories well.The cultural promotion work in the Chinese course for foreign students has encountered a series of problems at the communication subject,communication content and communication media.The advent of the dig-ital era has brought new opportunities and challenges to the external communication of Chinese culture.Therefore,efforts should be made to improve the digital literacy and communication ability of Chinese teachers,use digital technology to improve the production speed and quality of communication content,build open,interactive and sustainable communication channels,and provide a cultural learning environ-ment with deep integration of real scenes and digital networks for foreign students through the Chinese course,so as to promote the digital transformation of Chinese cultural communication and achieve better communication effects.
关键词
数字化/来华留学生/汉语课程/文化传播/智能化Key words
Digitalization/International students in China/Chinese language courses/Cultural com-munication/Intellectualizatio引用本文复制引用
出版年
2024
NETL
NSTL
万方数据