Research on the Cultural Communication Strategy of Chinese Course for International Students in the Digital Era
The Chinese course for international students in China has the dual functions of language teaching and cultural communication,and is an important platform for telling Chinese stories well.The cultural promotion work in the Chinese course for foreign students has encountered a series of problems at the communication subject,communication content and communication media.The advent of the dig-ital era has brought new opportunities and challenges to the external communication of Chinese culture.Therefore,efforts should be made to improve the digital literacy and communication ability of Chinese teachers,use digital technology to improve the production speed and quality of communication content,build open,interactive and sustainable communication channels,and provide a cultural learning environ-ment with deep integration of real scenes and digital networks for foreign students through the Chinese course,so as to promote the digital transformation of Chinese cultural communication and achieve better communication effects.
DigitalizationInternational students in ChinaChinese language coursesCultural com-municationIntellectualizatio