首页|基于Logit模型的"航空快线"密度评估研究

基于Logit模型的"航空快线"密度评估研究

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穿梭航班又名"快线",是航空公司为适应运输市场需求、应对其他交通运输方式挑战而产生的一种航班运营模式.为满足高质量客户出行需求,促进行业枢纽建设,形成自有壁垒市场,大中型航司及政府单位均积极投入"快线打造",大力培育和建设我国航空快线市场.然而,关于航空快线的理论和实践整体上仍处于探索阶段,特别对于航空公司而言,他们关心如何将有限的运力资源投入到竞争激烈的快线市场中,即如何制定策略.本文围绕上述问题,利用Logit模型量化旅客选择行为,以航司经营利润最大化为目标,探求快线打造合理区间,为航司经营提供科学决策.
Research on Density Evaluation of Express Line Based on Logit-model
Shuttle flight,also called express line,is an airline operation pattern aimed to adapt to market demand and meet the challenges of other modes of transportation.To satisfy the travel demand of high-quality customers,promote the construction of airline hubs and build their own market barriers,large and medium-sized airlines and government units are actively investing in the construction of express lines and vigorously cultivate domestic air express market.However,as a whole,the theory and practice of air express is still in the exploration stage,especially for airlines,they care about how to invest limited capacity resources in the highly competitive express market,i.e.,how to develop a competitive strategy.Based on the above problem,the article uses Logit-model to quantify passenger selection behaviors and explores the reasonable intervals of express line with maximizing airline operating profit as the goal,so as to provide reference for scientific decision-making in airline operations.

express lineflight frequencylogit-modeldecision

王婧怡

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四川航空股份有限公司,四川 成都 610020

快线 航班频次 logit模型 决策

2024

民航学报

民航学报

ISSN:
年,卷(期):2024.8(2)
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