Research on the Core Concept of Enterprise Culture Based on Management Theory
Enterprise culture is the soul of an enterprise,and an inexhaustible driving force for the development of an enterprise,and the core concept of enterprise culture is the basis of the survival of an enterprise.In order to study the construction theory of the core concept of enterprise culture,this paper uses the management theory to study the core elements of the management theory:organization environment,organization special mission and organization core competence,extracts the construction path of the core concept of enterprise culture:enterprise mission,enterprise vision and enterprise core values,and puts forward the construction model of the core concept of enterprise culture.Taking the enterprise culture transformation of Shenzhen Airlines as an example,this paper studies the construction process of enterprise mission,enterprise vision and enterprise core values in the process of its cultural transformation,and verifies the practical significance of the construction model of enterprise culture core concept.The results show that the construction model of the core concept of enterprise culture meets the requirements for the construction of enterprise culture core concept,has great practical significance,and can provide a reference theory for the construction of enterprise culture core concept,and drive the comprehensive construction of enterprise culture system.
management theoryenterprise culturecore ideaconstruction model