Research on the Transformation of Cargo Airlines into Logistics Integrators——Based on Competitiveness Analysis of Aviation Logistics Industry Chain
The integrated development of air cargo transport and the logistics industry is an important path for the high-quality development of air cargo,and a specific task proposed in the"Civil Aviation Development Plan for the 14th Five-Year Plan Period".By the end of 2023,Air China Cargo,China Eastern Air Logistics,China Southern Cargo Airlines have all completed the mixed ownership reform and begun to transform themselves into logistics integrators,but the development of their logistics business is not smooth.Based on Porter 5 force analysis and industrial smiling curve theory,this paper establishes the vertical competitiveness analysis model of air logistics industry chain,analyzes the essential reasons for the difficulty in transformation of cargo airlines,and puts forward policy suggestions and development countermeasures on how to improve the competitiveness of China's air cargo industry and promote the transformation into logistics integrators.
air logisticsindustrial competitiveness analysisPorter 5 force modelindustrial smiling curve