A Study of the Path to Cross-Cultural Communication of China's Higher Education Discourse System
Cross-cultural communication is the best way to the global-going of China's higher education discourse a system that will provide value implications for boosting cultural exchanges,enhancing discourse power,facilitating the diversified development of higher education.However,there still exist such practical difficulties as subjects'obstacles in coordination and talent pool,inefficient conceptions and deconstruction bias in contents,restrictions and multi-dimensional blockades in channels,supply and demand disparities in cultural heterogeneity,and inadequate systematic theoretical support in educational brands.Thus the authors propose that it is necessary to promote the subjects'interconnection in communication,highlight the universality of communication contents,foster the diversification of communication channels,and clarify the stratification of audiences to maximize the communication effects and further expand the advantages of China's higher education discourse.
higher educationdiscourse systemcross-cultural communication
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