Analysis on Current Situation And Countermeasures of Promotion Path of Jiangxi's New Energy Vehicle Market
The new energy vehicle market in Jiangxi Province has achieved significant development in recent years.However,Jiangxi's new energy vehicles are facing problems in market promotion,such as imperfect poli-cies,inadequate industrial chain,small market size,low consumer awareness,and incomplete charging facilities.In order to solve these problems,based on the survey of the new energy vehicle market in Jiangxi Province,the article specifically analyzes the current situation from three aspects:the new energy vehicle industry,market sta-tus,and consumer demand.Then it further explores the specific problems existing in the market promotion path,and proposes relevant countermeasures from four aspects:policy formulation,classified promotion,with the help of new media,and enhancing consumer confidence.Through the implementation of these countermeas-ures,it is expected to promote the healthy development of the new energy vehicle market in Jiangxi Province and promote the popularization and application of new energy vehicles.
New energy vehiclesMarket promotion pathOptimizationCountermeasures