The Emergence and Governance Strategies of"New Yellow Journalism"in the Era of Short Videos
With the in-depth convergence of media,new media platforms have become increasingly in-volved in the creation,distribution,and dissemination of news content,reshaping the contemporary news e-cosystem.Short video platforms have emerged as the primary channels through which people obtain news and information.Within these platforms,a substantial amount of"new yellow journalism"has emerged,characterized by its brevity,immediacy,and sensationalism.These features make it a powerful tool for cap-turing user attention,leading some professional media outlets to abandon in-depth reporting in favor of producing such content.Additionally,the lowering of technological barriers,the growing demand for per-sonalized information,and the prevalence of algorithmic recommendations further facilitate the production and spread of"new yellow journalism."There is an urgent need for collaborative governance efforts invol-ving the government,platforms,professional media,and users themselves to form a healthy news content e-cosystem and mitigate the negative impacts of"new yellow journalism."
"new yellow journalism"short videoalgorithm recommendationsmedia literacy